The Download, Episode 8: Retail is back

Retail is back. Episode 8 of The Download is here, and it’s the final episode of our first season. We hope you’ve enjoyed all the episodes and encourage you to binge watch them all if you haven’t.

For retailers, we’ve got some great insights and information for you. And since that includes so many of us who sell something, even if your vertical isn’t retail, we think you’ll gain some useful knowledge to apply to your business.

We kick things off with Norman McGill talking retail insights from the coming post-pandemic world, we catch up with Jonah Berger, author of the books Contagious and The Catalyst on how to get people to approach changes in shopping habits in this new landscape. We also get to dive deep with a special segment for Cannes Lions 2021.

This episode covers:

• Insights: Retail trends in the post-pandemic world.
• The big interview: A conversation with author Jonah Berger on how to change people’s minds in a very different looking and feeling retail world.
• Special segment: All about Cannes Lions 2021 where Microsoft was named Creative Marketer of the Year.
• Inclusive Marketing Lab: A special conversation between Nora Xu and George Nguyen, Editor at Search Engine Land.